I can't count how many times I've heard that "mobile is here to stay." I know you've heard it as well, so it's no secret that businesses need to be thinking about mobile users when they're looking at website design, and especially in their marketing efforts. But why?
Obviously, a mobile responsive site makes browsing easier for everyone, but does that make it a NEED? Why is an optimized site a MUST for your business? Those are definitely good questions to ask yourself, so check out these 5 reasons why you can't afford to remain unresponsive.